{"product_id":"30-day-playbook","title":"The 30-Day Playbook — Puppy or Rescue Dog (Digital PDF)","description":"\u003cdiv style=\"max-width:680px;font-size:17px;line-height:1.62;color:#1F2119\"\u003e\n\u003cp style=\"font-size:20px;line-height:1.45;color:#5E6256;margin:0 0 26px\"\u003e\u003cstrong style=\"color:#1F2119\"\u003eOne focus, three things to do, one ten-minute game. Every day for 30 days.\u003c\/strong\u003e Plus a 19-chapter handbook for the day the plan didn't cover — feeding, teething, worms, vaccines, body language, alone time, kids, nails, heat, the car, what \"sick\" looks like. A printable plan and reference for the first month with a new puppy or a newly adopted dog, so you stop improvising at 3 a.m.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#F5F1E6;border-radius:14px;padding:24px 22px;margin:0 0 30px\"\u003e\n\u003cdiv style=\"font-size:12px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:#B8562A;margin-bottom:8px\"\u003eInstant download\u003c\/div\u003e\n\u003ch3 style=\"font-size:24px;line-height:1.2;margin:0 0 14px\"\u003eYou get the PDF the moment you pay.\u003c\/h3\u003e\n\u003cp style=\"margin:0;color:#5E6256\"\u003eA download link on the order page and in your email. Print the trackers, keep the plan on your phone. Nothing ships. Nothing to wait for.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv style=\"font-size:12px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:#B8562A;margin-bottom:8px\"\u003ePick your edition\u003c\/div\u003e\n\u003ch3 style=\"font-size:24px;line-height:1.2;margin:0 0 14px\"\u003eTwo dogs, two different first months.\u003c\/h3\u003e\n\u003cp style=\"margin:0 0 6px\"\u003e\u003cstrong\u003ePuppy Playbook\u003c\/strong\u003e — 74 pages. Four weeks built around the four rules that matter in month one: the month-plus-one potty rule, out-after-everything, a schedule that repeats, and the socialization window that closes at roughly three months. Then the handbook: the first 24 hours hour by hour, how much and how often to feed, the foods and household items that poison dogs, teething and biting, worms and heartworm, vaccines explained, what to ask about spay or neuter, reading body language, alone time, kids and the puppy, growing bones, nails and brushing, the leash and the recall, heat and the car, microchip and money, and a 30-entry troubleshooting A to Z.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 14px\"\u003e\u003cstrong\u003eRescue Dog Playbook\u003c\/strong\u003e — 70 pages. The 3-3-3 rule shelters teach adopters, turned into a plan: three days of decompression, three weeks of routine and trust, the start of three months to feel at home. Then the handbook: the first 24 hours with a dog who doesn't know you, decompression properly, why he will try to leave and how to stop it, what the shelter may not have had time to tell you, feeding an adult dog, reading him, housetraining an adult, alone time, meeting other dogs, cats and kids, fear and the world, the leash, sharing, enrichment, nails and brushing, if he's older, who to call, and a troubleshooting A to Z.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 30px\"\u003e\u003cstrong\u003eBoth\u003c\/strong\u003e — for households getting a puppy and an adult, or if you want the one you will need next time. $10 off the pair.\u003c\/p\u003e\n\n\u003cdiv style=\"font-size:12px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:#B8562A;margin-bottom:8px\"\u003eWhat is inside\u003c\/div\u003e\n\u003ch3 style=\"font-size:24px;line-height:1.2;margin:0 0 14px\"\u003ePlan, handbook, trackers, games, and when to worry.\u003c\/h3\u003e\n\u003cul style=\"margin:0 0 30px;padding-left:20px;color:#5E6256\"\u003e\n\u003cli style=\"margin-bottom:8px\"\u003e\n\u003cstrong style=\"color:#1F2119\"\u003ePart 1 — 30 days, one card each.\u003c\/strong\u003e A focus, three checkboxes, one game. Weekly review days built in.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:8px\"\u003e\n\u003cstrong style=\"color:#1F2119\"\u003ePart 2 — the 19-chapter handbook.\u003c\/strong\u003e Why, then how, then a checklist. Every chapter that touches health ends with \"confirm with your veterinarian,\" because we mean it.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:8px\"\u003e\n\u003cstrong style=\"color:#1F2119\"\u003ePrintable trackers.\u003c\/strong\u003e Daily schedule for the fridge, potty log, crate or alone-time log, weight log, handling checklist, vaccine and vet calendar to fill in with your vet.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:8px\"\u003e\n\u003cstrong style=\"color:#1F2119\"\u003eSocialization checklist.\u003c\/strong\u003e A hundred calm experiences, grouped by people, dogs, surfaces, sounds, places, handling and objects.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:8px\"\u003e\n\u003cstrong style=\"color:#1F2119\"\u003e30 games, ten minutes each.\u003c\/strong\u003e Sniffing and puzzle games with things you already own.\u003c\/li\u003e\n\u003cli style=\"margin-bottom:8px\"\u003e\n\u003cstrong style=\"color:#1F2119\"\u003eThe poison list and the numbers.\u003c\/strong\u003e The foods and household items the ASPCA lists as dangerous, with the ASPCA Animal Poison Control and Pet Poison Helpline numbers on the page.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong style=\"color:#1F2119\"\u003e\"Call today\" vs. \"go now.\"\u003c\/strong\u003e The warning signs, a fecal score chart, a page for your vet and emergency numbers, and — in the Rescue edition — the signs that mean a behavior professional, not a PDF.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cdiv style=\"font-size:12px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:#B8562A;margin-bottom:8px\"\u003eWhere it comes from\u003c\/div\u003e\n\u003ch3 style=\"font-size:24px;line-height:1.2;margin:0 0 14px\"\u003eWe are not trainers or vets. We read what they publish.\u003c\/h3\u003e\n\u003cp style=\"margin:0 0 14px\"\u003eEvery number in the book carries the name of the organization it came from, and the full source list — about a hundred sources, with links — is printed at the back: the American Veterinary Society of Animal Behavior, the 2022 AAHA vaccination guidelines and 2023 senior care guidelines, the AVMA, the ASPCA and ASPCA Animal Poison Control, WSAVA nutrition guidelines, the Companion Animal Parasite Council, the American Heartworm Society, the Merck Veterinary Manual, VCA Animal Hospitals, the AKC, Best Friends, the Humane Society of the United States and the Humane Society of North Texas, among others.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 30px;color:#5E6256\"\u003eWhat we added is the structure: which thing to do on which day, the checkboxes, and the plain-English explanation. Where we could not find a published source for something, the book says so and sends you to your vet instead of guessing.\u003c\/p\u003e\n\n\u003cdiv style=\"background:#1F2119;color:#D6D2C4;border-radius:18px;padding:30px 24px;text-align:center;margin:0 0 30px\"\u003e\n\u003ch3 style=\"color:#fff;font-size:24px;line-height:1.2;margin:0 0 14px\"\u003e7-day refund, no questions.\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-size:16.5px\"\u003eIf it is not what you expected, email us within 7 days of purchase and we refund you. You keep the file. We would rather you tell us why than keep $19.99 you regret.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv style=\"font-size:12px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:#B8562A;margin-bottom:8px\"\u003eHonest answers\u003c\/div\u003e\n\u003ch3 style=\"font-size:24px;line-height:1.2;margin:0 0 16px\"\u003eBefore you buy\u003c\/h3\u003e\n\u003cp style=\"margin:0 0 6px\"\u003e\u003cstrong\u003eIs this a training course?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 18px;color:#5E6256\"\u003eNo. It is a plan, a handbook and a set of trackers. It tells you what to do each day, explains the why behind it from published guidance, and gives you the checkboxes. It does not teach obedience commands beyond name, touch and come, and it does not replace a trainer or a veterinarian for a dog with real problems.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 6px\"\u003e\u003cstrong\u003eWill it work for my breed?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 18px;color:#5E6256\"\u003eThe plan is the same for a Chihuahua and a Great Dane; the crate size, the walk length and the spay timing are not. Where a number depends on the dog, the book says so and tells you what to ask your vet.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 6px\"\u003e\u003cstrong\u003eMy dog is older than a puppy but not a rescue.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 18px;color:#5E6256\"\u003eGet the Rescue edition. The 3-3-3 structure is about a dog arriving in a new home, wherever he came from.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 6px\"\u003e\u003cstrong\u003eCan I print it?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 18px;color:#5E6256\"\u003eYes. US Letter size, black-and-white friendly. Print the tracker pages several times and read the handbook on your phone.\u003c\/p\u003e\n\n\u003cp style=\"font-size:14px;color:#5E6256;font-style:italic;border-top:1px solid #E3E0D6;padding-top:18px;margin:12px 0 0\"\u003eThis is an organizer built on published veterinary and shelter guidance. It is not veterinary or behavioral advice for your individual dog. If your dog is unwell, or shows fear or aggression beyond what a calm routine can settle, talk to your veterinarian or a certified behavior professional.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Scratchwell","offers":[{"title":"Puppy","offer_id":47739107999915,"sku":"SW-PB-PUPPY","price":19.99,"currency_code":"USD","in_stock":true},{"title":"Rescue Dog","offer_id":47739108032683,"sku":"SW-PB-RESCUE","price":19.99,"currency_code":"USD","in_stock":true},{"title":"Both (save $10)","offer_id":47739108065451,"sku":"SW-PB-BOTH","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0790\/7613\/0987\/files\/mockup-inside.jpg?v=1790126538","url":"https:\/\/scratchwell.com\/products\/30-day-playbook","provider":"Scratchwell","version":"1.0","type":"link"}